Social Media Manager

ACF Type: wysiwyg

Have you always wanted to find out about the working life of a Social Media Manager, what requirements are needed for the job, what salary you can expect and what job opportunities this presents? Our job descriptions introduce you to a variety of exciting tasks within the field of Digital Marketing. In this case we focus on the Social Media Manager:


  • You are responsible for planning and broadcasting content via social media and serve as the “voice to the outside world”
  • You develop, implement and continuously analyse communication strategies
  • You create text, image and video content that is broadcast on various channels
  • Based on your analysis, you create action plans and continuously optimise the performance of your strategies
  • As part of community management, you are in close contact with users, react to feedback and are responsible for any crisis management that may arise


Education/training: You have successfully completed a degree in business, have completed comparable vocational training or are a lateral entrant, ideally with prior experience in corporate communication through internships etc.

Further requirements: You possess a strong understanding of social media and have a professional presence on social media yourself You possess basic SEO skills and are tech-savvy

Tools: You are well-versed in working with common social media planning tools, all MS Office applications as well as image and video editing programmes

HOW MUCH DOES AN Social Media Manager EARN?

ACF Type: wysiwyg

Entry level: 25.000 – 30.000

Mid-level: 40.000 – 50.000

Executive level: 65.000 – 70.000

WHERE ARE Social Media Manager NEEDED?

ACF Type: wysiwyg

  • E-commerce and online marketing agencies